Embrace designs for Gain Theory

Gain Theory Embrace great design

Last year the company Embrace caught my eye with their imaginative logo re-design for Satro and they have once again shown what great branding can look like. 


  

 

Brand and digital agency Embrace have created the brand identity and strategy for new marketing analytics company Gain Theory. The creative director talks about how they use Design Thinking (a process we follow in my Masters at Parsons) to create this transformative new look.


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