Throwing away the guidelines on how to write a job listing, Woto have advertised their latest position in a way never seen before making me stop and read it even though I’m not looking for a job.
Their job listing is written entirely in code so that they know those applying can understand and are adept at coding.
This fabulous job description is clever and engaging and will no doubt impress and engage their target market whilst those who don’t understand it won’t pay much attention. It also shows that the company itself is different, they think outside the box, and advertises London based company Woto in a way unlike any usual job description would. This great way of advertising the company emphasises why a prospective employee would want to work for them.
London fashion week looks to be full of surprises and its latest quirky creation is a designer bag that doubles up as a lunchbox making food that little more fashionable. Continue reading
Hot on the heels of the wearable technology trend that’s continuing to emerge is Opening Ceremony’s MICA bracelet. Unveiled at New York Fashion Week it follows the likes of Rebecca Minkoff, Apple and Tory Burch into the exciting world of stylish digital devices.
Very interesting article, I fully agree with the principles and I believe if many of today’s brands followed these simple steps they would reap the rewards.
After reading an article by Clay Shirky I was intrigued to see if there is soon to be an overhaul of our conventional way of watching TV, and in particular sitcoms. Continue reading
An exhibition to celebrate acclaimed illustrator McCauley ‘Mac’ Conner’s work has opened at the Museum of the City of New York. His iconic style helped to define American advertising from the late 1940s right through to the early 1960s, capturing the culture of the time in his hand painted illustrations for campaigns and magazines. Continue reading